Giant Bicycles - Wikipedia

Giant Manufacturing Co. Ltd. (commonly known as Giant) is a Taiwanese bicycle manufacturer, recognized as the world's largest bicycle manufacturer. GiantBicycles FromWikipedia,thefreeencyclopedia Jumptonavigation Jumptosearch TaiwanesebicyclemanufacturerGiantManufacturingCo.Ltd.TypePublicTradedasTWSE:9921IndustryBicyclemanufacturingFoundedDajia,Taichung,Taiwan,1972FounderKingLiuHeadquartersDajia,Taichung,TaiwanProductsBicyclesProductionoutput6.6million(2014)[1]RevenueUS$1.9billion(2017)[1]Websitewww.giant-bicycles.com GiantManufacturingCo.,Ltd.GiantManufacturingCo.,Ltd.Traditional Chinese巨大機械工業股份有限公司SimplifiedChinese巨大机械工业股份有限公司LiteralmeaningGiantIndustrialManufacturingCo.,Ltd.TranscriptionsStandardMandarinHanyuPinyinjùdàjīxiègōngyègǔfènyǒuxiàngōngsīBopomofoㄐㄩˋㄉㄚˋㄐㄧㄒㄧㄝˋㄍㄨㄥㄧㄝˋㄍㄨˇㄈㄣˋㄧㄡˇㄒㄧㄢˋㄍㄨㄥㄙGiantChinese捷安特LiteralmeaningGiant(phonetictranscription)TranscriptionsStandardMandarinHanyuPinyinjiéāntèBopomofoㄐㄧㄝˊㄢㄊㄜˋ GiantManufacturingCo.Ltd.(commonlyknownasGiant)isaTaiwanesebicyclemanufacturer,recognizedastheworld'slargestbicyclemanufacturer.[1]GianthasmanufacturingfacilitiesinTaiwan,theNetherlands,China,andHungary. Contents 1History 1.1COVID-19pandemic 2Sub-brands 3Technologiesandinnovations 4Sponsorships 5Seealso 6References 7Externallinks History[edit] GiantCadex980Cfirstmass-producedcarbonfibreroadbicycle AGiantTCXcyclocrossbicycle Giantwasestablishedin1972inDajia,TaichungCountyinTaiwan(nowpartofTaichungCity),byKingLiuandseveralfriends.[who?]Amajorbreakthroughcamein1977whenGiant'schiefexecutive,TonyLo,negotiatedadealwithSchwinntobeginmanufacturingbikesasanOEM,manufacturingbicyclestobesoldexclusivelyunderotherbrandnamesasaprivatelabel.AsbikesalesincreasedintheU.S.,andafterworkersattheSchwinnplantinChicagowentonstrikein1980,Giantbecameakeysupplier,makingmorethantwo-thirdsofSchwinnbikesbythemid-1980s,representing75%ofGiant'ssales.WhenSchwinndecidedtofindanewsourceandin1987signedacontractwiththeChinaBicycleCompanytoproducebikesinShenzhen,Giant,undernewpresidentBillAustin(formerlyvice-presidentmarketingatSchwinn),establisheditsownbrandofbicyclestocompeteintherapidlyexpanding$200-and-abovepricerange.In1984,Giantalsosetupajointventure,"GiantEurope",withAndriesGaastraofDutchbicyclemanufacturerKoga-Miyata.[2]In1992,Gaastrasoldhissharesback,andGiantbecameafullshareholderofGiantEurope. By2018,Gianthadsalesinover50countries,inmorethan12,000[3]retailstores.Itstotalannualsalesin2017reached6.6millionbicycleswithrevenueofUS$1.9billion.[4] MostofitsmerchandiseisdestinedfortheEuropeanUnion,theUnitedStates,JapanandTaiwan. COVID-19pandemic[edit] Withthecoronaviruspandemic,thedemandforGiant'sbikeshasskyrocketed.BicyclemanufacturingskyrocketedinTaiwan,fueledbyglobaldemandsparkedbyfearofcontractingthecoronavirusoncrowdedbusesandtrainsinEuropeorAmerica,orbytheneedforoutdooractivitiesafterweeksofconfinement.Withthisincreaseindemand,GiantisplanningtobuildanewlargeplantintheEuropeanUnion.Inaddition,thecompanyismovingfactoriesfromChinatoTaiwan.[5] Sub-brands[edit] In1996,GiantestablishedtheirMoshBMXdivisionwiththehelpofRedlineBicyclesfounderLinnKastanandracerJasonRichardson.MoshmanufacturedBMXbikesandparts,aswellasmanagedaprofessionalBMXracingteam.[6]In2008,Moshwasdisbanded.[7] In2008GiantlaunchedtheLiv/Giantsub-brandwithproductsfocusedexclusivelyonthefemalecyclingmarket.[8]In2014,theLiv/Giantsub-brandwasre-brandedtoLiv.[9]There-brandingwasmeanttofurtherdifferentiatetheLivbrandproductswithexistingGiantproduct,communicatingtheconceptof"designedbywomenforwomen".AllLivproductsaredesignedfromthegroundupincludingframegeometry,carbonlayupandutilizesseparatemoldsanddesignsthatseparateitfromGiantbrandedproducts.Aspartoftherebranding,dedicatedLivstoresandLivzoneswithinmostGiantretailerswereintroduced.[10]In2015,GiantannouncedthegloballaunchofitsMomentumbrandlifestylebikes.Thefirsttwomodels,theiNeedStreetandiWantPark,hadanARPofUS$425andwereaimedatayounger,moreurbandemographicthanGiant'smoreexpensiveperformanceroadandmountainbikes.[11] InJuly2019,GiantlaunchedCadex,previouslythenameoftheirmass-producedcarbonfiberbicyclelaunchedin1987,astheirlineofbicyclecomponents,wheels,tiresandfinishingkits.[12]Beforethebrandwasofficiallylaunched,UCIWorldTeamteamssponsoredbyGiant(TeamSunwebon2018,andCCCProTeamon2019)wereseenwithcomponentsbrandedas#Overachieve,whichGiantsayswererace-testedprototypesoftheCadexcomponents. Technologiesandinnovations[edit] GiantHalfwayfoldingbicycle AlexanderVinokourov'sbikefromthe2005TourdeFrance In1995,Giantdesignedthefirstroadbicyclewithaslopingtoptubefeaturingasmallerreartriangle.Thetighterchainstay-seatstayconfigurationissaidtobeinherentlystifferthanamoreconventionalframedesign,andbecauselessmaterialisused,theCompactRoaddesignisalsosaidtobelighter.[13]Withmoreresponsivecorneringandimprovedacceleration,aswellasimprovedaerodynamics,theGiantdesignbecamelargelyimitated. By1998,withMikeBurrows,GiantrefinedthedesignforracingbytheprofessionalONCEteam.ThiswasonlyafterinitialresistancebytheUnionCyclisteInternationaleandsubsequentamendmenttoitsregulationstoallowforbicycleswithaslopingtoptube. Giantroadframeswereoriginallymadeof6061(ALUXX)aluminiumalloyandwerealsocharacterisedbybladedforksandseatpoststoreduceairresistance.Framescameinthreesizes(small,medium,andlarge),withridersfittedthroughtheuseofstemsandseatpostsofdifferentlengths.By2018,Giantroadframeswereavailableinuptosixsizes(X-Small,Small,Medium,Medium/Large,LargeandX-Large). In2003,theTotalCompactRoad(TCR)framewasofferedincarbonfibreconstructionandmarketedastheTCRCompositerange.In2006,Giantaddedahigher-gradecarbonfibreframemarketedastheTCRAdvancedframe,whichwascharacterisedbyanintegratedseatpost(ISP).TheseframesweremostnotablyracedattheTourdeFrancebyT-Mobile'sprofessionalteam.Usingthisdesign,theseatpostonthenewframemustbecutpreciselytofittheownerbyatrainedGiantdealer.TheTCRAdvancedSLframeswithISPcontinuedtoberacedinternationally,mostnotablybytheRabobankteam(2009-2013),TeamGiant-Shimano(2014),Giant-Alpecin(2015–2016)andTeamSunweb(2017-2018). Intermsofotherinnovations,GiantalsointroduceditsMaestrosuspensionin2006.MaestroSuspension,accordingtoGiant,isdesignedtodeliveranefficientrearsuspensionpowertransfer.Maestroutilizesasetupoffourpivotpointsandtwolinkagestocreateafloatingpivotpointthatisdesignedtoreducepedalbobandenablestherearwheeltotravelvertically. Asof2020,Giantcategorizesitsbicyclesbyuser: On-Road X-Road Off-Road E-bikes Youth WithineachLevelareseveralUses,suchasRace,Endurance,City,Cruiser,etc. Inlate2016,GiantannouncedtheRoad-E+e-Bike,whichfeatures: HCT(HybridCyclingTechnology)drivesystem 500watt80NmYamahamiddrivemotor 400Whor500WhEnergyPackintegratedframebattery PedalPlus4-sensortechnology,and RideControldisplay&controlpadwithBluetoothintegration.[14] Sponsorships[edit] GiantbannersinMashhadSamenVelodrome Giant'sfirstforayintoprofessionalroadcyclingwaswiththedefunctSpanishTeamONCEdirectedbyManoloSaizusingGiantTCRframesincustomsizesforeachindividualrider.LaurentJalabertwasoneofthemostnotablecyclistsintheONCETeam. Giantcurrentlysponsorsanumberofcyclingteamsaswellasindividualathletes. Inroadcycling,GiantcelebratedmultipleachievementsasthebikesupplierofUCIWorldTeamTeamSunweb(bothmenandwomen),whichcompetesinthehighestlevelofroadcycling.TheyaremostnotedforwhenbothmenandwomenteamswontheTeamTimeTrialeventatthe2017UCIWorldChampionshipsinBergen,Norway.NotableridersincludeTomDumoulin,winnerofthepinkjerseyinthe2017Girod'Italia;WarrenBarguil,winnerofthepolka-dotjerseyinthe2017TourdeFrance,andMichaelMathews,winnerofthegreenjerseyinthe2017TourdeFrance. In2019,GiantswitchedsponsorshipfromTeamSunwebtoCCCProTeam. Inoff-roadcycling,GiantsponsorstheGiantFactoryOff-RoadTeam.CyclistsincludeMarceloGutierrez,5timeColombiandownhillnationalchampion,andJacobDickson,4timeIrishjuniordownhillchampion. Giantalsosponsorsindividualathletes,includingTimvanBerkel,BenDijkstra,andMatthewBottrill.[15] Seealso[edit] ListofcompaniesofTaiwan References[edit] ^abcRatcliffe,Alison."'Secret'Giantisworld'sbiggestbicyclemanufacturerandstillgrowing".SupplyManagement.CharteredInstituteofProcurement&Supply.Retrieved23February2017. ^InterviewwithAndriesGaastra(Dutch) ^"AboutGiant".GiantBicycles.com. ^"Giantpostsrevenuedeclinefor2017,predictssingle-digitgrowthfor2018".Retrieved2018-09-24. ^JC(2020-06-17)."PandemiafazfabricaçãodebicicletasdispararemTaiwan".JC(inPortuguese).Retrieved2020-06-18. ^"MOSHBMXCOMPANY".www.23mag.com.Retrieved22March2020. ^deJong,Bart(December5,2008)."FATFridayweek49".FatBMX.Retrieved22March2020. ^"Rebrandbringsbreakthroughinfemalecyclingmarket>Liv|DDG".www.ddg.com.tw(inChinese).Retrieved2018-02-01. ^"GiantrelaunchesLivasstand-alonewomen'sbrand".BicycleRetailerandIndustryNews.Retrieved2018-09-26. ^"GiantrelaunchesLivasstand-alonewomen'sbrand".BicycleRetailerandIndustryNews.Retrieved2018-02-01. ^"GiantLaunchesMomentumLifestyleBikes|SGBOnline".sgbonline.com.Retrieved2018-09-24. ^Evans,Josh(5July2019)."GiantlaunchesCadexwheelsandfinishingkitatTourdeFrance".CyclingNews.Retrieved12September2019. ^"Iconsofcycling:GiantTCR-CyclingWeekly".CyclingWeekly.2016-01-15.Retrieved2018-09-26. ^ "GiantRoad-E+Review".EBR.ElectricBikeReview.Retrieved25July2017. ^"TeamsandRiders,GreatBritain".GiantBicycles.com.Retrieved28September2017. Externallinks[edit] WikimediaCommonshasmediarelatedtoGiantManufacturing. Officialwebsite vteSportsequipmentbrandsThislistincludescompaniesthatproducesportsequipment.ListbysportincludeonlycurrentproductsmanufacturedMulti-sports Adidas Admiral Anta Asics BLK Burley-Sekem Canterbury Castore Champion Classic Descente Diadora ERKE Erreà EvoShield FBT Fila Fischer 4F Givova GrandSport Grays Head Hummel ISC Joma Jordan Kappa Kelme Kookaburra LeCoqSportif Legea Li-Ning Lotto Macron Majestic Mikasa Mitchell&Ness Mitre Mizuno Molten NewBalance Nike Nivia O'Neills Peak Pirma Puma Reebok Russell Schutt Scott Signia Skins Slazenger Sportika Starter Topper 2XU Uhlsport Umbro UnderArmour Voit XBlades Warrior Wilson WorldBalance Yonex Associationfootball Capelli Finta Marathon Nanque Penalty SIX5SIX Australianfootball CottonOn Sherrin Baseball/softball DeMarini LouisvilleSlugger Marucci Nokona Rawlings Basketball FirstEver Spalding Boxing Boxa Everlast Lonsdale Sting TwinsSpecial Cricket CA Dukes DuncanFearnley Gray-Nicolls Gunn&Moore SanspareilsGreenlands Sareen Cuesports Brunswick ParrisCues Cycling BellSports Castelli Giro Rapha SantiniSMS TroyLee Darts Winmau Golf Acushnet Adams Ashworth Bettinardi Bridgestone Callaway Cleveland Cobra Dixon Forgan JohnLetters MacGregor Maxfli OnCore PXG Penfold Ping Polara Srixon TaylorMade Titleist WilsonStaff ScottyCameron YamahaMotor Gridironfootball Riddell Icehockey Bauer CCM Koho Sher-Wood Vaughn MartialartsTapoutMotorsport AGV Alpinestars Arai BellSports Dainese Momo Shoei Simpson Sparco TroyLee Rugby FI-TA Gilbert LE Steeden WebbEllis Running Altra Brooks Erke HokaOneOne Karhu Karrimor LAGear Merrell Olympikus On Saucony Skiing Alpina Arc'teryx Armada Atomic Blizzard Elan K2 LookBindings Madshus Marker Nordica Rossignol Salomon Skigo Spyder Swix Rottefella Völkl Surf Billabong Haydenshapes Hurley Mambo Ocean&Earth OceanPacific O'Neill RipCurl Swimming Arena Speedo TYR Tabletennis Butterfly Kettler Killerspin StigaSports Tennis/racketsports Babolat Carlton Donnay Dunlop Ellesse Prince ProKennex SergioTacchini Snauwaert Tecnifibre Volley Waterpolo KAP7 Category Commons vteFoldingbicyclesBrandsandmodels A-bike Bickerton Tikit Birdy Brompton Dahon DiBlasi Giant Montague Moulton Neobike Pashley Strida SwiftFolder Tern Xootr Designers DavidT.Hon AlexMoulton RieseundMüller AndrewRitchie CliveSinclair AuthoritycontrolGeneral ISNI 1 VIAF 1 WorldCat Nationallibraries France(data) Retrievedfrom"https://en.wikipedia.org/w/index.php?title=Giant_Bicycles&oldid=1051753452" Categories:CyclemanufacturersofTaiwanCompanieslistedontheTaiwanStockExchangeMountainbikemanufacturersTaiwanesebrandsMultinationalcompaniesheadquarteredinTaiwanVehiclemanufacturingcompaniesestablishedin19721972establishmentsinTaiwanHiddencategories:CS1Portuguese-languagesources(pt)CS1Chinese-languagesources(zh)ArticleswithshortdescriptionShortdescriptionisdifferentfromWikidataArticlescontainingChinese-languagetextAllarticleswithspecificallymarkedweasel-wordedphrasesArticleswithspecificallymarkedweasel-wordedphrasesfromDecember2014CommonscategorylinkfromWikidataArticleswithISNIidentifiersArticleswithVIAFidentifiersArticleswithBNFidentifiersArticleswithWORLDCATIDidentifiers Navigationmenu Personaltools NotloggedinTalkContributionsCreateaccountLogin Namespaces ArticleTalk Variants expanded collapsed Views ReadEditViewhistory More expanded collapsed Search Navigation MainpageContentsCurrenteventsRandomarticleAboutWikipediaContactusDonate Contribute HelpLearntoeditCommunityportalRecentchangesUploadfile Tools WhatlinkshereRelatedchangesUploadfileSpecialpagesPermanentlinkPageinformationCitethispageWikidataitem Print/export DownloadasPDFPrintableversion Inotherprojects WikimediaCommons Languages Bân-lâm-gúБеларуская(тарашкевіца)DeutschEspañolفارسیFrançaisGalego客家語/Hak-kâ-ngî한국어ItalianoLatviešuNederlands日本語NorskbokmålPolskiPortuguêsРусскийSuomiУкраїнська粵語中文 Editlinks